Egyptian developer El Hakeem for Construction is back on the roads of the city to promote their latest development in Nasr City under the name of Victoria Park. The outdoor campaign has started with ads that showcase the branding of the new project, with abstract colorful backgrounds and ad copy that informs viewers of the location of the new project and the payment conditions. Launched during the first week of January, the campaign is limited in reach and can be seen on selected locations with uni-poles and billboards.
