Supercare Pharmacy has popped up on Dubai’s OOH scene with the motto “With you every day” to present ISDIN sunscreen. Gulf Marketing Group is one of the most esteemed family-owned companies in the MENA region, it started in 1978 with an immeasurable portfolio in different industries, ranging from real estate, education & technology, sports & fitness, and healthcare & pharmaceuticals. It's worth knowing that Supercare Pharmacy is one of the group's most prominent healthcare brands in the UAE. Supercare Pharmacy is the ideal health destination for you and your family, where your health and wellness take place at the top of their priorities. Hence, the aforementioned pharmacy is keen to make all the required products accessible to everyone at any time in different areas within the UAE. On the other hand, they included extremely qualified experts from various cultures and languages to elevate their distinctive service. The esteemed pharmacy services span international nutrition, fitness, pharma, lifestyle brands, skincare, and alternative medicines (aromatherapy- homeopathy- sports nutrition- herbal supplements). The most interesting fact is that you can meet the beauty advisors at Supercare Pharmacy to assist you in choosing the perfect product that fits you and your skin. When it comes to the visuals, it's noticeable that Supercare is promoting a specific product via Dubai’s billboards, which is the Fotoprotector from ISDIN; the ultimate Fusion Water sunscreen that instantly seeps into your skin giving it a matte finish and protecting each area of your body, encouraging you to love your summer skin. This OOH campaign depicts a lady holding the ISDIN sunscreen with a smile on her face that suggests her satisfaction with the results of the product, and all of this is featured on a white plain backdrop. This campaign debuted in the second week of September in a limited location on Hoarding billboards in Dubai.