Amazon Egypt has drawn the attention of passers-by on the roads with its first edition of Happiness Week after Amazon.eg announces her acquisition of Souq.com in its latest OOH campaign. Amazon has made it on the billboards again with an aesthetic design that is appeared on an orange-themed backdrop, the famous color that represents the brand’s identity. The visuals feature a guy and a lady with stunning curly hair holding signage stamped with the brand's distinctive logo and a smile that indicates their high satisfaction level. The brand invites audiences in this campaign to take advantage of the up to 60% off available this week, where a wide scope of products, approximately more than 30 categories from local and international brands, starting home and kitchen appliances, fashion, cell phones, electronic devices, groceries, beauty products, watches, and more than you can imagine are on discount. On the other hand, at the black strip, the aforementioned brand unveils some renowned brand logos that are included in the discount. With a prestigious and bold look, Amr Diab shimmers on Amazon's new outdoor advertising campaign to announce the launch of the megastar Amr Diab's new fashion brand 34, which will be exclusively available on the newly introduced Amazon store. The big week sale started on October 3, 2021, so don't miss the chance and download Amazon's app. Looking for more information about this campaign? Visit MOOH, Egypt’s and the Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.