The famous CFDs platform, IG has taken over Dubai's billboards once again after its latest appearance on the OOH campaign. The brand continues promoting its exceptional services on the billboards, conveying the same message used in its previous campaign. The visuals are very simple, however, the brand succeeded in capturing the ongoing vehicles' attention due to the vibrant red hue that is featured on the backdrop, which makes the campaign stand out from the crowd and be seen prominently on the roads. On the other hand, it encourages clients to take positive action toward the service or the product displayed. Moreover, on a red-themed background, IG.com asserts to be an exceptional platform for trading CFDs, also it reveals the type of services they offer to its clients, including Forex, shares, indices, and commodities. The ad copy also highlights the phrase “losses can exceed deposits. IG is regulated by the DFSA”, establishing the reliability of the brand. The brand’s logo is situated in the center of the billboard on a white background, featuring some illustrations of the platform interface and line graphs showcased on a laptop screen. This campaign soared in the first week of September in a limited location on a Bridge Billboard in Dubai
