Following the launch of an OOH campaign last December to present the new collection of footwear and accessories for winter, Dejavu has gone big for the start of the new year, with additional locations that grant the brand wider reach and visibility. Keeping the artwork of equestrian images, the new ads can be now be seen in a wider variety of OOH types and sizes, such as seen on billboards, large and x-large uni-poles, double-decker poles, and serials across the Greater Cairo using.