Egypt’s first property portal, Property Finder, has taken the spotlight on Cairo’s OOH arena to offer residential and commercial properties for sale and rent. This campaign has taken over billboards after 3 years of absence from the scene since Property Finder's last campaign. The ad visuals are remarkable due to the juxtaposition of the red and purple colors used in the background. The red color is bold and evokes powerful emotions, therefore, most brands use it in their ads to encourage and excite their customers to take action. Whereas, purple is the color of fantasy and dreams that denotes property Finder's premium service of presenting your dream property for sale and/or rent through a smooth process. Property Finder demonstrates that it has a cornucopia of real estate options, with visuals depicting apartment buildings and townhouses. Property Finder is a leading real estate portal in Egypt, Saudi Arabia, Bahrain, and Qatar, pioneering sales and rentals for real-estate properties. They intend to offer the quality of life that their customers deserve by connecting millions of people with the top real estate professionals, as well as saving time and effort on managing and serving their clients. Hence, the aforementioned brand declares that whether seeking sale or rent, real-estate hunting becomes a lot easier than before, gathering more than 70,000 properties in their platform “Propertyfinder. eg”. Longing for more information about this campaign? Visit MOOH, Egypt’s and The Emirates’ OOH-dedicated Media Intelligence Company to reveal the campaign’s OOH types, sizes, budget, locations, districts, and more.