As everyone is expecting, Downtown Mall is proving to be one of the most guaranteed new investment destinations for all investors and business enthusiasts in Egypt, especially with its strategic location in the heart of the New Administrative Capital. Eight Development's prior appearance on Cairo's OOH platform had the main goal of promoting 60% Immediate Return on Investments for the First Time in Egypt. The real estate developer is currently back on billboards with the second phase of their latest project; Downtown Mall 2. The mall is considered to be the first of its kind, attracting new residents and shoppers with the prime advantage of a distinctive location. Downtown Mall 2 is expected to facilitate a central garden, a view of the tourist walkway, along with neighboring green areas. The new advert recently popped up on Greater Cairo's billboards conveying the message that investing in life at the New Administrative Capital, is extremely beneficial for different segments. The ad copy targets new investors and potential consumers by using the catchy slogan Close the Deal, encouraging people to invest in the New Capital with a 100% discount on Unit Prices. The logo of Eight Developments is portrayed in the ad visual along with the hotline 16889. To uncover more regarding Eight Development's campaign, check out Monitoring Out-of-Home (MOOH), the dedicated media Intelligence Company and analysis system, active in Cairo and Dubai, that will provide details on campaign budgets, media plans, types, kinds, locations and more.