MAG City has popped up on Dubai's prime OOH arena, raising awareness on the multiple features of MAG City Meydan which is an integrated community that provides modern residencies with a mixture of townhouses, apartments, open spaces & lush green landscapes provided by some of the region's best architects and developers. Mag City, located next to the iconic Meydan Racecourse, provides spectacular views of Dubai's skyline as well as easy access to everything the city has to offer. Mag City's prior campaign sent the message Return to Your Good Life promoting the idea Own a Dream Townhouse but the developers have come back stronger with a massive campaign raising awareness on Mag City's Fig Park which is branded as Fun and Festive Forever, as well as Mag City's Olive Park which is Open, Outdoors so OOHLALA. Another visual of the campaign shows that MAG City Parks offer Pleasure, Plus, Play. The ad copy also promotes townhouses starting from AED 4.8 million and also indicates that the compound is located in MBR City, District 7. The campaign encourages audiences to Take a deep breath in, soak up the sun, & relax in your new home. Another visual show MAG City's Lime Park which is Lovely, Lovable & Luxurious. Mag City also sent the message Make a secure investment that will last a lifetime. The real estate developers also use the attractive ad copy With even more green spaces and dedicated parks for each cluster. The campaign portrays photographs of the distinguishable residency clusters and the calming green spaces at MAG City which is bound to grab consumers' eyes on the road. The campaign is a relatively contemporary one which started in the third week of July and was distributed as hoardings across Dubai.