For those who pursue stunning eye-catching, Bella presents new elite colors in an OOH arena. This campaign enticed people on Dubai's roads after featuring the Lebanese actress Nadine Nassib Njeim as a brand ambassador to reveal 4 new flawless shades in its previous OOH campaign. The ad visuals were displayed on a pink with a feminine design, featuring several models wearing Bella Contact Lenses, giving them a stunning look. Bella integrates beauty and comfort together, where it not only give you the look you dream of but also it utilizes quality materials approved by FDA and CE marked for Europe to guarantee that they are only utilizing the best-certified materials, also it shields your eyes from Ultraviolet blockers. At the bottom space, they offer their website to check the “new daily colors” via “www.bellacontactlenses.com”. This campaign has popped up in the second week with a limited location on Hoarding Billboards in Dubai.