Deyaar glams up Dubai's prime billboard destination with its new real estate project Regalia residences which provides studios, 1, 2 & 3 bedroom residences duplex units as well as outstanding penthouses located in Business Bay which generally induces breathtaking architecture with luxurious and magnificent interiors along with leisure deck amenities that evoke excitement and enthusiasm towards life. Deyaar's last campaign focused on their Midtown Development, however the organization is back stronger with its massive awareness campaign for Regalia. The 70-storey luxury residential tower is displayed in the advert's visual, rising up to 331 meters in the heart of Dubai's most culturally distinct locale of Business Bay. Premium smart-home technology enabled residencies and motivated many consumers. The ad copy uses the motto Meaningful Luxury in Business Bay, it also grabs people's attention by informing them that they can Register Now to be a member of Dubai's most-talked about neighborhood that make residents feel connected to the urbanites of modern life. The campaign also portrays the interior setting of a unit which is extremely attractive with its contemporary aesthetic. The linear detailing makes Regalia a stunning landmark with grandiose glass windows that showcase exquisite finishes and absolute perfection in details. The campaign uses gold and black which symbolize prestige, luxury, royalty and refinement. The colors are suitable since they communicate elegance and idealism. The campaign is a new one that was released in the first week of July as hoardings across Dubai.