New Jersey Developments (NJD) is one of the leading real estate development companies in the field. It provides the highest quality residential, commercial, and administrative buildings while always putting the needs of the communities it serves first by offering its customers with one-of-a-kind designs and engineering solutions for the modern urban community, backed up by the top engineers. From the developers of Green Avenue, Soul Plaza, and Jura El Galala, New Jersey Developments has turned up on Cairo’s billboards for the first time with an OOH advertising campaign, presenting its latest project Genesis Business Tower at New Administrative Capital (NAC) in a strategic location, nestled in Downtown. Genesis Downtown New Capital is a commercial, administrative, medical, and hotel unit, where it features a ground floor, 14 floors, and 3 floors for car parking. The visuals depict a 3D rendering of an innovative design of Genesis Business Tower, featured on a black-themed background, referring to luxury and sophistication. In addition, NJD is keen to use the latest technology with an abundant respect for green landscapes in each project. Regarding the ad copy, it highlights the phrase “The Future Begins Here”, bringing the highest return on investments to be 33%, whereas rent is 30%. Meanwhile, the ad copy adds a hotline as a straightforward call-to-action to own your unit at Genesis Business Tower. Learn about this campaign’s budget, media plan, OOH Kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai