Maraya climbs up on UAE's billboards to raise awareness on their latest broadcast media bundle which the Emirati audience will be encouraged to subscribe for since there are many different media platforms included in the phenomenal package. Maraya launched this massive campaign as a new one which will raise brand familiarity in the target segment. The campaign shows that the power bundle is powered by Apple TV as well as Android TV and that the application can be downloaded from either App Store or Google Play depending on the device used. Maraya is a creative organization located in Sharjah offering innovative programs and it strives to support emerging talents. Broadcast media platforms participating in Maraya's bundle include; Wetr 96.1 FM, Sharjah Media Training Center, Pulse 95, Sharjah Quran Radio Station, Sharjah Radio, SHARJAH 2, Al Wousta TV Station, SharqiyaKalbaTV, Sharjah Sports & Sharjah TV. The ad visual uses the main color of blue which reflects feelings of authenticity, conservative content, entertainment, communication and competence. The advert copy also uses the color yellow which symbolizes creativity, happiness, cheer and warmth. The campaign is a relatively new one which was released in the 3rd week of June as a limited campaign for the first time ever. The advertisement took the form of hoardings across Sharjah City.
