Talabat rises on Cairo's prime billboard destinations to promote undeniable hot offers attracting the mass audience to start ordering food through the application rather than other mediums. Talabat's campaign is widely spread throughout the OOH market in Egypt and it promotes a 50 EGP discount on all types of food delivery by entering the code TALABAT50 in the application. After the mobile app's last campaign which only highlighted the 50 EGP voucher, the company is now focusing on more specific ad copy. The campaign also sends the message that your breakfast order is only a click away with Talabat and the visual shows that Cilantro is one of the restaurants which have joined Talabat. A visual of the campaign also reflects that you can now order a savings meal that is a full combo only for 80 EGP from Buffalo Burger. Pizza Hut is also on the campaign offering one pizza for 130 EGP and one for free, only if ordered through the application. Also for 13 EGP is 2 sandwiches from Cook Door and breakfast can be grabbed from Everyday Roastery and it will be delivered in only 30 minutes. The campaign also shows that Dunkin Donuts is also available through the application. For additional information on Talabat's campaign, check out Monitoring Out-of-home (MOOH), the dedicated media intelligence company and analysis system that will provide details on the campaign's budgets, types, kinds, locations and more.
