Vivo launches a massive campaign on UAE billboards introducing its new X60 Series which has the unique feature of providing 5G connection which is the latest super-fact network technology. The official smartphone redefines photography since it is co-engineered by Vivo Zeiss. The amazing features of the phone are clearly visible in the ad copy with motion photography features as well as pixel shift, ultra HD quality graphics and gimbal stabilization. The campaign also had a heavy sponsor which is the UEFA Euro 2020 and this helped to attract sports lovers to form a relationship with the smartphone. The Vivo X60 Series campaign was published in the 4th week of May and was distributed in Dubai as a Hoarding in Sheikh Rashid Road, and as a Rooftop Billboard at 2nd December Street and Al Diyafah Street.
