Following Juhayna's recent campaign, the leading Egyptian manufacturer specialized in producing, processing, and packaging juice, dairy, and cooking products, Juhayna has climbed up the billboards of Cairo with an extensive outdoor advertising campaign to promote its tasty yogurts and its Ramdan delicious juices. The visuals reflect different colorful backgrounds, bringing a variety of Juahyna’s products into billboards. On a billboard with a red-themed background, it displays the perfect blend of smooth yogurt and fresh fruit “Zabado” in different flavors from Mango, Mixed Berries, Peach to Strawberry. Another billboard showcases multi-flavored Ramadan drinks from Juhayna Oriental to quench your thirst in Ramdan, including Carob Juice or Kharroub, Qamar Al-Deen, and Karkade (Egyptian Hibiscus Iced Tea). Meanwhile, On a blue template, the campaign shows Juhayna’s tasty yogurts; light and natural that we can never skip during Ramadan. Last but not least, on a green-themed background, it brings Juhayna Rayeb that is designed to help you have a healthier and safer lifestyle, especially in Ramadan, wherein it regulates digestion process after a long time fasting. The ad copy highlights on billboards that Juhayna “With you from Suhoor till Iftar”, appearing on a background that spreads Ramadan spirits due to its gratifying artworks that reflect Ramadan vibes. Learn about Juhayna’s campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.
