The renowned Italian luxury house of jewelry, watches, accessories and more, Bulgari, has turned up on the roads of Dubai with a digital out-of-home (DOOH) campaign to give a glimpse of its novel pieces of jewelry. Bulgari has shown up to bring the Serpenti Viper collection with its new additions. It's displaying the Seprenti Viper two-coil bracelets and rings, the white gold and rose gold ones. They're crafted with a shimmering 18k gold paved with diamonds, marvelously conceptualizing the mythical snake design that distinctively gives you glamorous look. Moreovere, it's showcasing the singly wired Serpenti Viper bracelet, elegantly inlaid with diamonds and mother-of-pearl inserts for a sophisticated yet dashing style. The campaign was seen in the second week of March, appearing on digital billboards by Backlite Media across Al Safa Street at City Walk, and Al Mustaqbal Street at Sheikh Mohammed bin Rashid Boulevard in Dubai.
