The renowned retail brand, Carrefour, has launched an outdoor advertising campaign in Dubai's streets to spread the word about its Dubai Shopping Festival offerings. It appears on the billboards only a few weeks after its last OOH appearance for the Black Friday. Carrefour has shown up on the road with its catchy red visuals to announce an Up to 50% off electronics for you to Get more for less between Dec 24 and Jan 2. Meanwhile, it's bringing the news that you can now Shop & Win in a chance to win 1 of 19 BMW cars, or even the stunning Grand Prize BMW X7 for every AED 200 spent on electronics. The campaign popped up in the third week of December, landing across Sheikh Rashid Road on a digital billboard and bridge pillars, as well as Sheikh Zayed Road on another digital billboard by Hypermedia, and lampposts by Arabian Outdoor.
