Premium video-on-demand (VOD) application, Viu, has been seen on the billboards of Cairo with a promotional outdoor advertising campaign, to reveal December surprises of huge discounts. The media & broadcasting brand is announcing some of the great entertainings shows streaming, such as “Tale of The Nine”, “American Horror Story”, “El Badla”, ‘’Modern Family”, “Viu Originals”, and more awesome shows. The ad copy directly reveals the promotion, stating ‘’Subscribe to pay EGP 15 instead of EGP 45’’, adding that this is ‘’A lifetime offer only when subscribed in December’’. If you are interested to know more about this campaign’s budget, OOH types, sizes, districts, and more, please visit Egypt’s and The Emirates’ dedicated OOH media intelligence company, MOOH.
