LC Waikiki, the renowned Turkish fashion retailer with +1000 stores across 47 countries worldwide, has shown up on the billboards of Dubai with an outdoor advertisement by Apparel Group to bring attention to its unique winter collections. The advertisement has appeared with a cheerful visual capturing a whole family that's happily wearing different outfits from LC Waikiki, accompanied by the copy everyone deserves to dress well, conveying that the fashion brand has got every style desired by anyone. It's followed by the call-to-action to Shop online at 6thStreet.com, the online store by Apparel Group, as well as the rewards program app Club Apparel's logo to enjoy discounts with every purchase. The OOH ad was seen in the first week of December on a hoarding by Media 24/7 and Dynamiqx in Sheikh Zayed Road, Dubai.