Vodafone Egypt keeps their outdoor strategy busy this summer with a new OOH campaign that promotes the recently-launched smartphone Vodafone Smart Turbo 7. Following the same promotion strategy of previous model Mini 7 launched in February, the new Vodafone Smart Turbo 7 will reimburse the price of the phone in the form of credit to the user. The new outdoor campaign was launched in the last week of July and uses Large and X-Large uni-poles, Megas, Lightboxes and Flags and can be seen in selected locations across the Greater Cairo.
