Telecom operator Orange Egypt has launched a new outdoor campaign to promote their latest offer under the name “The Group Credit Offer”. With the slogan “15x the credit for the whole group”, the campaign advertises the first group recharge promotion from Orange in Egypt. The ads showcase the photo of a group of tough guys looking defiantly at the camera, with the ad copy giving the details of the promotion and how to subscribe. This OOH campaign can be seen uses uni-poles, mega-signs and double-decker poles across Greater Cairo.