Branding its Al Khawaneej Clinic on the billboards of Dubai, American Hospital, has been seen with a limited outdoor advertising campaign to spread more news about its healthcare services in The UAE, following its latest outdoor glam in September. The branding campaign aims to highlight the location of the multi-specialty medical premises, offering tailored healthcare services with the help of a large skilled medical staff. The specialties include primary care, dermatology, obstetrics and gynecology, and pediatrics. As for the visuals, it shows an Emirati citizen standing healthy while looking at American Hospital Al Khawaneej Clinic, stating “Footsteps away in Al Khawaneej Walk” according to the ad copy. The limited OOH campaign appeared in the second week of November, and can be seen on uni-poles by Trinet Outdoor and lampposts in Al Khawaneej Street, Dubai, United Arab Emirates.
