The real estate developer EGY Holding has climbed up Cairo's billboards with an outdoor advertising campaign to bring the news of what it has been teasing the audience about this year, hyping up the audience with an OOH campaign in February, and giving a hint recently in October with another campaign before the reveal of its Epic project in the New Capital. The outdoor campaign has emerged with the same visuals of its latest one, creatively illustrating the healthy life blended with professional life through a catchy green leaf cravat, to reveal the First administrative building in the Middle East with Fitwel global standards, now in the Administrative Capital. Fitwel is a leading certification system dedicated to planning and designing eco-friendly projects with specific health measures, to sustain a healthy lifestyle and wellness for people from every aspect. The campaign emphasizes one more time that The New Capital Outstands, placing the developer's logo and hotline clearly for the audience to learn more on the go. Discover more about Epic Complex's campaign budget, media plan, OOH kinds, and more. Just contact Monitoring Out-of-home (MOOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.
