Grand investor and real estate developer Minka has brought back to the billboards of Cairo its new residential project Kinda in New Cairo with an outdoor advertising campaign, this time revealing its payment plan and installments facilities, nearly a month after its very first appearance on the roads. Kinda keeps on establishing a firm brand positioning to help the audiences with soaking their colors, design templates, and even its Canadian look and feel, beginning with the brand’s signature red color. The visuals also reveal several snapshots of the imagined exterior and interior innovative design of Kinda. As for the ad copy, it announces “10 years equal installments” for the “Fully finished services unites”, including the “Twin houses | Villas | Apartments”. Hungry for more about this campaign? You can get the full details of its budget, OOH kinds, locations, and more by visiting MOOH, Egypt, and The Emirates OOH-dedicated analysis system and Media Intelligence.
