Known for being the dealer and sole distributor of legendary automotive brands, Gargash Enterprises spared no time and effort to show off with the one and only Mercedes-Benz E-Class on the billboards of Dubai, after 4 months of OOH activity absence since its previous OOH campaign in July. “The new status” of the most intelligent business saloon on the roads right now has arrived in Dubai, the German automaker is introducing extensive update, more dynamic design, sporty aura, next-generation driving assistance systems, more comfortable interior, and more. The exclusive visuals are adapting the black color to leave an edgy and sophisticated vibe to the audiences' minds, adding transparent ad copy, stating “Whoa” internally reflecting scenes of the exterior design of the car. The OOH advertisment popped on the roads in the first week of November, installed on a hoarding around Al Safa St. in City Walk, powered by the well-known Media 24/7 – Fam Properties in Dubai, United Arab Emirates.