Telecom giant Etisalat by e& (previously Etisalat Group) climbs up the billboards of Cairo with an outdoor advertising campaign, showing up to promote its advantageous Emerald bundle, featuring the package's all-time ambassador, superstar Shereen Reda, joined this time by the handsome Tunisian Dhafer L'Abidine. Etisalat appears after nearly four months since its last OOH presence. Following the lovely and humorous TV commercial, the OOH campaign emerged capturing the two movie stars who prefer Emerald from Etisalat, the Way more powerful. The visual displays the advantages granted through Emerald, promising All what you need for your home and family with the entertainment package that gives you free access to OSN, STARZPLAY, Etisalat TV , Etisalat Music, and Etisalat Sports . Get a deeper insight into Etisalat's campaign budget, media plan, OOH kinds, and more. Just click on Monitoring Out-of-home (OOH), the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.
