The leading pharmaceuticals company GSK rises up Cairo's billboards with an outdoor advertising campaign to bring its renowned nose-drops brand Otrivin, showing on the billboards after more than a year since its last OOH campaign. The campaign appeared with a quite interesting and humorous visual, illustrating the Otrivin bottle as if it's a magical lantern with some handsome genie popping out of it, probably the first ever physician genie. The ad copy confirms that Otrivin Eases your nose clogging faster than tablets, followed by the call-to-action at the bottom to reach through the web address, along the product's code and production date for customers' notice. Learn about Otrivin's campaign budget, media plan, OOH kinds, and more. Just contact MOOH, the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.