The Emirates’ telecommunication jewel, Etisalat UAE has made it one more time on the billboards of the city of gold to promote its multi-promotional campaign for two different target segments, following its latest appearance in August. The first offer on the billboards if “Business Edge”, where you can get “Tailored solutions for all your businesses”.The offer was captured on the billboards during the second week of September, using lampposts and bridge billboards in Sheikh Zayed Road, Dubai, UAE. Etisalat is making clear that you can tailor your bundles by stating “Deals For You ”, “Make your own deals daily”. The lampposts are using the storytelling technique to show different people, tailoring their different bundles, such as Mike & Sam, Dev & Anisha and Amna, who are enjoying Etisalat at their rhythm. Appearing in the last week of September and powered by Emirates Neon Group, Rimal Outdoor Agency, and TASWEEQ, the campaign went across the streets of the UAE with bridge billboards, lampposts, and digital screens (DOOH). All were seen in Al Khail St., Heasaa St., Sheikh Zayed Rd, Sheikh Rashid St., Sheikh Mohammed bin Zayed Rd., Al-Taawun St., Al-Ittihad St., Al-Rolla St., and Khalifa bin Zayed Street, in both Dubai and Sharjah, United Arab Emirates.
