Keeping in mind its three Es, enriching, empowering and evolving the healthcare experience in the United Arab Emirates, MedCare has released an outdoor advertising campaign to brand its services on the billboards of Dubai. Helping its audiences in believing that “The journey of a 1,000 miles begins with steady steps”, MedCare is fully taking care of you as an “Othopaedia & spin hospital” for “Foot & ankle centre of excellence”, allowing you to “Challenge the world confidently”, with “Comprehensive care of diabetic patients” and “Mani-pedi care”, where you can finally manage to “Choose the optimistic path”. All the visuals are displayed in complementary to the bilingual ad copies on the roads. With more than 350 highly-qualified doctors, MedCare’s network expands to four different multispeciality hospitals, four specialized centres and nine medical centres as part of DM Healthcare Group that serves over 10 million patients yearly across the Middle East, India and the Philippines. Spotted during the beginning of August, MedCare has spread on uni-poles in Sheikh Zayed Road, powered by Trinet Outdoor Advertising, and lampposts in First Khail St., Dubai, United Arab Emirates.
