The national developer of Egypt, City Edge Developments, has gone all over the billboards across North Coast's road to spread the word about its revolutionary projects in the New Alamein City, as part of creating a new page at the North Coast. It has launched an extensive outdoor advertising campaign to bring on Downtown New Alamein, Mazarine, and the highly anticipated project, The Gate Towers. After its previous OOH campaign in Cairo for Etapa, City Edge has turned its direction towards the most crowded destination in summer to expose its All year round coastal home, using Light Emitting Diode (LED) to grab the passengers’ attention at night. The OOH campaign arrives with several visuals to propagate the projects, emerging with a refreshing sea background with each project's logo alongside its own, inviting the audience with a statement that No picture can describe the beauty, come and see it yourself. Meanwhile, it's spreading other visuals on the road to give a glimpse about the projects' units and atmosphere separately, giving special highlights of the project Mazarine with multiple visuals for the chalets and villas out there, describing the chalets as a place with A different view from every angle on a copy, and the villas are Surrounded by the deepest shades of blue on another. Have a deeper glimpse on City Edge's campaign budget, media plan, OOH kinds and more. Just contact MOOH, the dedicated OOH media intelligence company and analysis system in Cairo and Dubai.
