Leading restaurants and food company Americana Group has introduced its stuffed biscuits, Muncho, to Cairo's roads with an outdoor advertising campaign, following the advertiser’s last OOH campaign 4 months ago. The campaign displays the newly developed snack’s brand identity on the billboards to make sure it stays in the audience’s perception. The ad copy explains that “Muncho” is “A well-done biscuits”, with its duet of Muncho and chocolate, in addition to Muncho and cream. To reveal more about this campaign, including its OOH kinds, locations, and more, visit MOOH; Egypt and The Emirates’ OOH-dedicated analysis system and Media Intelligence.