Night savior and e-commerce brand VOO, has made its debut on the Egyptian billboards with an outdoor advertising campaign to raise brand awareness, grab people’s attention and fire up the compition. VOO is introducing their brand identity to Cairo’s billboards with a dark blue background, revealing that it is a “Mart in an app” which means you are holding a marketplace in the palm of your hands when you purcashe the app on “App Store” or “Google Play” as mentioned in the ad copy. Using a larger font, VOO’s master copy is directly shading one of the world’s most famous fast-food chains to prove that the courier service provider is “Faster than the fastest delivery in Egypt himself”, delivering to your doorstep all the FMCG essentials in less than 30 minutes. Get to know all about this campaign, including its budget, media plan, and OOH kinds ... etc., through the only dedicated OOH media intelligence company, and analysis system in Egypt and the Emirates; MOOH.
