Technology genius, the well-known Apple has made its debut on Dubai’s billboards to reveal their new invention, the one of a kind; Apple Watch Series 5, with an outdoor advertising campaign, appearing in the center of Dubai, UAE. Luring with its features, Apple is using their best one; transparency to announce the new watch on a fresh white background. The brand is showing up the features and benefits of their brand-new product, starting with their activity rings that track your body fitness progress, encouraging you to “Move” and “Track your movement”. Adding more characteristics to the ad copy, the American multinational brand is also highlighting their location tracker feature, where you can “Find your phone”, “Through your watch”, all displayed on two different colours both their latest device iPhone 11 that was seen on March’s Mobile Devices Recap, and the glamorous watch as well. The bottom side is booked for du, Emirates Integrated Telecommunication Company, where you can purchase all the mentioned products. It has also been noticed that the Apple Watch Series 5 has more to it compared to the last versions of the series, such as keeping an eye on your heart rate to help you crush your fitness goals, more storage to pamper you stream more than 60 million songs, a compass to get your directions right and more. Spotted in the first week of July, the outdoor campaign was installed on hoardings in Sheikh Zayed Road to seize the best Daily Effective Circulation (DECs) in Dubai, UAE.
