The leading mobile devices company is making an exceptional presence in the streets of Dubai with two parallel campaigns for different OPPO mobile phones. It released two OOH awareness campaigns to turn the spotlights on the Find X2 Pro and the very special Reno3 Pro, featuring the football superstar Mohamed Salah for his first appearance as the brand ambassador. OPPO is introducing Find X2 Pro with the new 5G technology to empower people Uncover the ultimate on an OOH campaign, appearing with the logo of the telecommunications giants Etisalat as part of the collaboration between both companies. For the first 5G smartphone test of its kind in the whole region which took place in April 2019, extending efforts to deliver the company's vision of being a 5G era pioneer. The campaign's visual shows an illustration of a man who's lost in the magical scene on the mobile screen, taking a look at the Beauty beyond the visual, sided by copies written in both Arabic and English for full exposure and delivery of the message. In similarity, The OPPO Reno3 Pro appears on Dubai roads with truly unique branding for the campaign, featuring the beloved football star Mohamed Salah for the first time as OPPO's brand ambassador. The campaign shows Salah with his pretty smile holding the Reno3 Pro, followed by the expression Clear in every shot. It is executed simply yet creatively, reflecting the superior capabilities and features of the mobile's camera, just like the goal-scoring machine Mohamed Salah, as he has always been clear in every shot in his game. The Find X2 Pro campaign appeared on a hoarding in Al Khail Street in the first week of March, while the Reno3 Pro campaign was spread in on the very last day of March on hoarding and a uni-pole across Sheikh Zayed and Sheikh Mohamed Bin Zayed Roads in Dubai.
