After spicing the billboards up in Ramadan 2019, Al Nahar is back again with an OOH campaign to announce, promote and highlight Ramadan 2020’s TV series featuring a group of your favorite artists on the billboards of our beloved Greater Cairo. Adding their master slogan for this year’s campaign, the TV network believes that “#شاشتنا_سر_قوتنا” which translates to “Our stream is our strength”, displaying many of their popular TV series, where the female leading roles are dominating the silver screen, سلطانة المعز by Ghada Abd El Razek, Zeina in جمع سالم and finally we see شاهد عيان starring Hassan El Radad. The campaign was seen for the very first time in the third week of April on uni-poles and billboards on a limited media plan in Greater Cairo compared to their other broadcast rivals.
