Tatweer Misr is keeping their brand positing on the billboards of Cairo in check, reinforcing their new brand The Vues in Bloomfields with another outdoor advertising campaign as part of their ongoing marketing strategy. The advertiser is using the master visual of their previous campaign one more time to reinforce the whole brand, adding this time some bird-eye shots to give the viewers an overview of the project itself in New Cairo. The huge campaign is also announcing Cityscape postponed offers in terms of their payment and installment plans. The campaign saw the light in the third week of March, displaying their visuals on uni-poles, a serial of double-decker poles and a combination of the previous kind with mega-signs, in addition to a butterfly double-decker, all in many locations across Greater Cairo.
