Business workplace at day and an entertainment hub at night, Park St. Development has released an outdoor advertising campaign to brand themselves as a new advertiser in town. Introducing themselves to the OOH market to show different moments of the lifestyle their audiences are promised with, the ad copy emphasizes on enjoying “Workday. Night life”, to let you know more about “Park connected office spaces in the heart of Shiekh Zayed”. The campaign appeared during the first week of January, using uni-poles and mega-signs concentrated in Zayed area.