Oil & Gas corporation OiLibya has launched an OOH campaign to promote their line of lubricants Accel with a very suitable brand ambassador. The brand, whose campaigns until now were visible mainly on public transport buses, has made the jump to big-size outdoor with an Out-Of-Home campaign that promotes their Accel lubricants for cars and trucks, and uses Turbo’s TV presenter Tamer Bashir as brand ambassador. The ads showcase the variety of lubricants with a smiling brand ambassador over a white, plain background. The campaign uni-poles and mega-signs distribute this campaign across the Greater Cairo.
