After succeeding in broaden your vision” on their latest outdoor advertising campaign for OPPO Reno; leading mobile communication brand is announcing the launch of OPPO Reno2 Series & Reno2 F on Cairo’s billboards to make sure you zoon into imagination with their quad camera’s telescopic view. Raising the bar higher; OPPO is doing a great job in showing more of their rebranding identity to the right consumers, not to forget that they tend to surprise their audiences with a designing makeover for each campaign they release to keep them hooked. The outdoor campaign was launched a few weeks before the release of the all-new mobile device in integration with all their different media channels to create a buzz, in anticipation of their launch party earlier this month. As for the visuals; it have different colors of the mobile device lining up there and the back of the phone reflecting different images such as balloons and the magical unicorns, adding their ad copy “Details do matter with Quad Camera”. Moreover, OPPO and their OOH agency have always managed to come up with outdoor trends that last for longer than you would expect. Popping up on the roads during the first week of November and can be seen on billboards, double-decker poles, uni-poles and digital out-of-home to add more creativity to their huge media plan across Greater Cairo.
