With more than 20 years of experience in the Egyptian market, real estate developer Catalyst Developments has taken over the roads of Cairo with their OOH campaigns this month; launching three different outdoor campaigns parallel to each other. The advertiser has appeared with a branding OOH campaign to advertise their brand and to reinforce Catalyst Developments’ name in the market. Parallel to Ozone’s campaign and Cairo Capital Center’s campaign, the displayed visuals use geometrical shapes background in a petrol blue color, and an ad copy that refers to the brand as the “1st specialized commercial developer”, showing the logos of their different projects. The bottom space is reserved for their social media accounts and hotline for further information.