New outdoor campaign from Real Estate developer Emaar reveals that the new phase “Greek Village” at beach project Marassi has finally taken off. The North Coast development of Emaar, which aims at becoming an upscale international destination on El Alamein area, showcases different Mediterranean lifestyles, the Greek being one of them. Further to the teaser campaign that included plenty of Greek typical motifs, the new reveal campaign includes ads that portrays the project of Greek island homes, just like in the Cyclades, with the slogan “Welcome to the care-free living”. Launched in the second half of August, the campaign spreads elegantly across the Greater Cairo with uni-poles, Gates, and double-decker poles in various locations across Greater Cairo.
