Tertiary care hospital that aims to become the premier healthcare provider, Saudi German Hospital in Cairo launches a new OOH campaign to proudly announce their membership at the Mayo Clinic Care Network to Cairo’s billboards viewers. To gain their patient’s trust even more; the hospital reveals that it’s “Proud with their membership of the Mayo Clinic Care Network for healthcare”, explaining to us that it is “The number one hospital in the whole wide world”, adding their tagline “We work together … we work for you”. The bottom space includes their hotline and phone number for any further information. The campaign was launched during the second week of August, using billboards, double-decker poles and uni-poles in different locations across Greater Cairo.