Vodafone Egypt is back to show up with their 4G network, branding their services and holding their market position with a new OOH campaign since their latest out-of-home campaign in June. The visuals include their energetic branded red color, with a zoomed view of hundreds of internet cables in a mesmerizing view that makes you feel like you are swimming in “4G”, adding “Egypt’s number 1 network” and their tagline of all time “The future is exciting… Ready?” and their logo on the bottom side. Appearing on the roads during the fourth week of July, the campaign uses billboards, uni-poles and lightboxes in various locations across Greater Cairo.
