The first environment-friendly industrial parks in Egypt Polaris Parks has launched a new OOH campaign, developing space and creating communities with their project Bosla specialized in offering small & medium enterprises (SMEs) a place where they can prosper in the 6th of October City. The blue background is the showcase for their buildings in a yellow and black color, with their ad copy “Get your factory/storage now”, “In the heart of the 6th of October”, “units starting from 500m2”. The bottom space includes the advertiser’s logo, adding the services you will get at their park, in addition to their hotline for any further information. The campaign started to spread during the second week of July, using uni-poles in various locations across Greater Cairo.
