Following their winter collection campaign release back in November, the Egyptian-Emirati footwear brand dejavu is back on the roads of Cairo with a new OOH campaign just for the summer season. The visuals have a wild footage green background with the word “dejavu” in a huge font on the left side, giving nice natural vibes, while the bottom of the ad has their website URL for more shoe browsing. The visuals also show a cute high-heel summer shoe with a matching elegant bag, encouraging you to pursue a new pair with a chic bag for this Eid’s outfit. The campaign appeared on the roads during the fourth week of May, using uni-poles and billboards on various locations across Greater Cairo.
