The University of Canada is back on the roads with a new OOH campaign that announces their new technical studies in association with the University of Prince Edward Island. Using branded partitioned backgrounds, the recently-founded university informs viewers that is now the Egyptian host to the University of Prince Edward Island, thus offering new academic programs from their Faculty of Computational Science and Business & Entrepreneurship. The campaign started at the beginning of March and uses uni-poles in selected locations across Greater Cairo.
