QNB ALAHLI returns to the billboards of Greater Cairo with a new OOH campaign that promotes their profitable and versatile savings account. Over a purple background, ad copy in white bold font informs viewers of variable rates and returns, and includes the hashtag “وفرواصرف#” – which could be translated for “save now and spend later”. Launched the very last day of September, the campaign uses Large and X-Large uni-poles, Gates, Chassis, and T-poles on specific districts of Greater Cairo.
