Egyptian TV network DMC is back on the roads with a new Out-Of-Home campaign to promote the leading channel shows for the new season. Using the same backgrounds as previous campaigns, the ads screen Dr. Nadia Emara and her show “حروف من نور”, along Egyptian actress Essad Youniss and her upcoming program “Sahibet AlSaada” – both of them with the broadcasting details for viewers not to miss them. The campaign started during the second half of October with limited locations across Greater Cairo.
