Egyptian pharmacy franchise Elezaby has launched their first large OOH-format campaign to promote their products across Greater Cairo. Elezaby Pharmacy ads can be seen on a variety of OOH types, using their famous blue color as a background with their name in the middle. The ad copy “More Promotions. Less Price. More Gifts” serves as a catchy promotion, along with their website and Facebook page as well as the brand’s slogan “Your Health Partner”. The campaign was launched during the first half of October using uni-poles and mega signs on selected locations across Greater Cairo.
