Everyone has a unique, personal way to promote their product, especially when there is a special event and you happen to be the sponsor ;). Total, one of the sponsors of the Egyptian National Team in their mission to the CAF African Cup Of Nations, has launched a creative and outstanding OOH campaign with a colorful design and straightforward copy. A massive OOH campaign focused on getting the attention of as many Egyptians as possible. The high performance of their products recharges the energy that can be used to encourage the National Team.